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Trends' Eyes On Fashion JewelryThe famous words from Elayne Boosler go that "When women are depressed they either eat or go shopping. Men invade another country." It is shopping that creates fashion. However, the trends of fashion are subject to change just like the moods of women. In fact, fashion jewelry is thought of as "here today, gone tomorrow". Still, we also should thank women for their role on trend-setting for their contribution to fashion industry. In the other hand, men are becoming influential in the fashion world when unisex jewelry occupies a corner of showrooms.
Jewelry was reported mid-single to high double-digit increases for many retailers in 2002. However, the sales for the first half of 2003 were lower, cautious in the market as Italy saw jewelry exports down 35%, the US down 39% and Hong Kong down 18%.
Gems body glamour with their natural beauty, the strength, the long-lasting quality and the
rarity, whispering cycling tales of innocent, fun, romantic, exotic, sparkling, eternal, sophisticated and much more. The mainstay of 2004 sterling silver jewelry lies in diversity, functionality and appearance. The qualities of inspirational jewelry that speaks to the soul are hot for the trendy jewelry of 2004. The silver charm goes with anything.
In spite of the soft economy, fashion accessories started to bottom up by Spring 2002, fueled especially by the booming jewelry sector, and consumers' craze for turquoise and semiprecious stones. More affordable in comparison with precious stones and metals, semiprecious stones as bridges in costume jewelry are in great demand. Small and simple costume jewelry used to be in vogue; yet, big and flashy pieces are now fashionable.
TRENDS RELEASE
Due to the growing number of busy, affluent women who buy jewelry and voice their demands, jewelry is now designed with more comfort-oriented concern, which encourages a lasting effort at helping jewelers increase customer satisfaction. Welcome are some user-friendly hinges and clasps and a smooth feel on necks and wrists.
Previously, a feeling of romantic nostalgia mixed with causal grace for past epochs was melted with classic styles and preferences for the Baroque. However, with landing economic recovery, classic or vintage jewelry will take a back seat to more modern-looking jewelry.MEN'S & UNISEX
Today, fashion-conscious men are creating their own styles and characters by wearing the right accessories with the right clothes for the right occasion. Men buy jewelry following their reasoning rather than impulse, in search of value-added, exclusive, unique or smart designs. Generally speaking, they prefer to plain design but the material used is definitely heavier, reflecting the sturdiness of the wearer and their inherent qualities. The emphasis on men's jewelry is on sleek ID bracelets, sometimes with a rubber strap, stacking rings, larger scale bracelets, custom jewelry gold finish belt buckles and custom cuff links.
Here comes a growing focus on the unisex design, as the boundary line between men's and women's accessories is becoming increasingly blurred. More and more men are looking accessories, with feature items conventionally associated with women, while ladies like to wear sturdy, masculine items in order to show off a person's individuality.
COLORS
Color continues to be a strong trend, in gemstones, semi-precious stones, and metals. The most compelling color combination is red with blue, in light and dark shades, with a look showed up in rings, beaded necklaces, pendants and cabochon styles and using opaque and transparent gemstones. There are more tonal mixes, with blue/greens and purple/ blues predominating. Warm earth tones create a strong impact on many fashion collections, including high-voltage stones such as tsavorite, rubellite, mandarin garnet and tanzanite.
DESIGNS
Hearts and crosses are everywhere, in gem-intensive and plain metal styles, announcing their long reign. Geometrically-different cuts and aerodynamic designs are emerging to allure the younger generation. Circular shapes such as hoops, discs or spheres are pretty echo-friendly. Ethnic look embedded in oriental elements arises romantic sensation. Nature-inspired designs surely win the hearts of consumers with many lines featuring classic flowers, leaves, fruit, vegetable, butterflies, snakes, animal prints, ants, feathers, pebbles and other organic shapes, also abstracted in many lines. Daisies, sunflowers and wild roses are fashioned into rings, earrings and large brooches.SEMI-PRECISE FEVER
Garnets feature a wide variety of colors, the intense green ones standing out, in addition to the oranges and yellows. Turquoise, a semi-precious gemstone, is evolved into every jewelry incarnation since it has never been hotter. This lovely stone is always very sought after, but the new ethnic and globe-trotting tendencies have brought it up to the front page once again. Crystals and Rhinestones, giving glitter to ordinary, urban casual wear, are no longer exclusive to glamorous evening dresses, also used on skirts, windcheaters, slacks and even denims. Rhinestones, which are imitation diamonds made of glass, are in great demand. Handbags, shoes and belts with rhinestone decorations are beloved by fashion-conscious women. Topaz is a mysterious gem, having the virtue of outlasting the centuries in legend tales.ACCESSORIES TRENDS
RINGS
Simplicity is prevalent in women's ring design, of turquoise, red coral and amber as the men's focus on a rustic feel with a plain design. Selling well are cocktail, stackable and interchangeable rings. Cocktail rings are important looks often with colors like pastel blues, pinks and greens. Three-stone diamond rings are as chic as before, yet, colored gem jewelry is up-and-coming.
NECKLACES
Charms and symbols are a very important trend today. They are used to attached to a necklace with an enhancer. Waterfall styles, multiple-wire necklaces that looked like swirling hurricanes and space orbits were also popular.
PENDANTS
The pendants, particularly the carved variety in Asian-inspired styles and spiritual icons are bestsellers in the past months. Following are the pendants on single-strands evolved to hang from interesting multistrand mixes of suede, chains and beads or stones.
BRACELETS
People adore bracelets because they are easily seen on wrists. Medium-sized bracelets for day or evening use are the most popular, particular great as gifts since the standard length fits most wrists. Stretch bracelets, in everything from metal bangle looks, either antiqued or with colored enamel, to chunky stone looks continues.
EARRINGS & BROOCHES
Earrings are versatile and affordable in slow economic climate. Now earrings become smaller and simpler. Hoops have been a mainstay of women's earrings for many years, and currently large hoops are in fashion, but the newest trend is long, dangling earrings in metals or stones. Flag brooches with red, white and blue gemstones continue to be hot. Elegant and sophisticated brooches in the style of the 1940's are quite popular.




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